Roof window manufacturer, the VELUX Group, famous for its pine clear lacquer roof windows, has launched a new white-painted roof window to match contemporary tastes for bright and light interiors.

The white-painted roof window has been developed in response to increasing demand from homeowners, installers and suppliers for an alternative to the traditional pine roof window. The white-painted surface reflects more natural light than darker surfaces and matches other interior colours better.

With the usual thorough development and testing, the VELUX Group has created a roof window that lives up to the brand’s reputation for quality and reliability.

Offering a new matt white finish, the roof windows are triple coated with water-based lacquer and a high quality UV resistant white paint which does not discolour or deteriorate over time, ensuring that the windows remain low maintenance. Every component of each frame is individually painted to ensure a consistent and resilient finish.

All new VELUX roof windows will now come with –70 pane – the highest standard of safety glazing – featuring a laminated inner pane and a toughened outer pane.

Andrew Lumsden, Marketing Manager at VELUX commented: “We know that there’s strong demand from homeowners for a roof window which can match contemporary tastes for bright and light interiors. Our new white-painted windows now offer a high quality and durable alternative finish to the traditional pine, which is more suited to contemporary interiors and easier to maintain.

“The white-painted roof window will be our future standard offer, adding a new and stronger dimension to our current product mix. However, we will continue to offer both white polyurethane and pine clear lacquer roof windows as part of our programme.

“We’re already underway with a country-wide roadshow of builders’ merchants, across 250 sites, enabling installers to view the product for themselves and speak with our team of advisers.”

The VELUX 2016 Tour is visiting 250 venues across the UK and Ireland until the end of July to give installers and suppliers a first look at the new white-painted roof window range.

All installers who attend the events have the chance to win over £75,000 of rewards and exclusive prizes on the day including a brand new Vauxhall Vivaro van worth over £20,000, Makita Drill Sets and white iPad minis.

Everyone who pre-registers at and attends an event will receive an instant win scratch card with a guaranteed VELUX Reward worth between £5 and £50. Attendees are also able to take a virtual tour of the VELUX factory.

The VELUX product programme offers three different finishes –white-painted, pine clear lacquer and polyurethane – to meet all customer requirements. The new standard in the market will be the VELUX white-painted roof window which is already available in stock at many dealers. The polyurethane VELUX roof window is especially designed for humid environments.

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